Baby City Mass Distribution

Large Scale Brand Exposure and Distribution
EGMS has worked with Baby City for over 10 years; distributing Baby on Board stickers, Layette Lists, Crib Cards and Personalised Doctor Business Cards.

EGMS has distributed millions of Baby City Baby on Board across the country, an icon for Baby City as the first mass produced Baby on Board Sticker to have ever circulated across South Africa. 

Throughout the many years of our partnership with Baby City, various additional offerings have been included in the distribution; Layette Lists-giving New Moms a guide line of what they will need in bringing baby into the world. Cribs Cards-Given to the various Private Hospital Maternity Wards in blue and pink for the purposes of naming the New Babies' Cribs, as well as branded and Personalised Gynea and Pead appointment cards.

"The amazing thing about life and any good business is that you never stop growing and learning, this philosophy is evident in the fact that Baby City now with 31 stores countrywide is still moving from strength to strength and is constantly improving its levels of service. The stores are becoming bigger and better, with each passing year and after 11 years the initial concept and ideal is still developing. Baby City has seen many new families through their doors, watching children grow, how their journey begins, how they learn and live. It’s not only just about babies…for the heart of Baby City is firmly rooted in family!" - Baby City.

Baby City Mass Distribution


For more information or if you would like to join our Baby City Appointment Card Data Base please contact us on